How We Sell: Jade Mills and Dawn McKenna
Name: Jade Mills and Dawn McKenna
Location: Beverly Hills and Hinsdale, Ill.
Years in Real Estate: 30+ years and 17 years
Trick of the Trade: Luxury Presence
Best Use: Websites
Dawn McKennaIt’s a one-stop-shop for web design, but not a one-size-fits-all approach. After all, not all agents want the same tools or work the same!
Tell us about how you've used Luxury Presence[a name="Jade Mills"]I use Luxury Presence daily and I have been using it for over 4 years. It is elegant and inviting.Dawn McKennaThe Dawn McKenna Group's first website was a Luxury Presence site that went live in 2016 . I wanted to make a splash and come out of the gates with my new group with a best in class site. The Luxury Presence team did exactly what I needed, and we have profitably and happily grown with each other ever since.
How do you feel it has helped your business?[a name="Jade Mills"]People tend to stay on my website for a long time because it is beautiful and easy to use. My website is a huge part of my business and has brought me at least eight major clients and attracted 25 to 30 % of my business. Why do you feel Luxury Presence gives you a competitive advantage?[a name="Dawn McKenna"]When we decided to get our own site, we didn't have to choose between, on the one hand, saving money and time and starting with a simple site or, on the other, spending a lot of time and money to have a more complete site. We got the best site available with little upfront expenditure of time or money. We came out of the gate with a site that won awards and is widely recognized as one of the best out there even though we were complete newbies to the website business. That allowed us to focus on what we know — our clients and our business — rather than what we don't know, i.e. website development.Jade MillsHaving an amazing website is a big part of any agent’s business. It gives clients the confidence to know their house will be shown in the best light possible and that you, as an agent, are using the most sophisticated and up to date technology.
Success story[a name="Jade Mills"]My best example of Luxury Presence success is a $50 million dollar sale. A man went on my website at 11:30 at night and loved it. The first thing he said was “You have the best website I have seen,” and from there, I sold him his dream house in Malibu! To find out more about the Luxury Presence opportunities available, visit Desk.SHARE